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Calle

Restaurant Branding


I had the pleasure to work once again with the great Thompson + Scott on a brand identity for a new restaurant in Evansville, Indiana named Calle. The branding is inspired by authentic Baja street fare with bold type, an approachable, friendly color palette, and whimsical iconography. The result is an energetic collection of visual elements, marks and patterns that are integrated across all brand collateral including signage, menus and packaging.

Check out the brand book here.


Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding

We Say: “YippeeCalle” as our verbal expression of extreme joy or excitement


Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding
Calle | Restaurant Branding